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    What is SEO? 5 Reasons why you need it for digital marketing?

    In this article you will learn about what SEO is, how it works and how you can benefit from it in digital marketing. First off, let us know what SEO stands for and how it works. SEO stands for “search engine optimization.” SEO is the practice of getting targeted traffic to a website from a search engine’s organic rankings. Since organic search is one of the ways through which people discover content online, higher rankings can translate to higher organic traffic to a website. SEO includes both technical and content practices aimed to align with the best search engine algorithm needs. Common tasks associated with SEO include creating high-quality content, optimizing content around specific keywords,…